How do I add competitors to track in GeoSnake?

Summary

How to choose the right brands for your first competitor set.

What this is and why it matters

Competitor monitoring works best when you focus on the few brands that truly influence the buyer conversation you care about.

Keep the first setup narrow. GeoSnake becomes useful when one organization, one clear prompt set, and one repeatable review habit are in place before you expand coverage.

Recommended setup steps

• Choose the brands prospects compare you against most often.
• Keep the first list realistic and commercially relevant.
• Avoid adding too many distant or loosely related brands.
• Review whether the chosen competitors are actually showing up in your prompt set.

Helpful tips

• Direct relevance matters more than broad market size.
• A tight competitor set makes weekly benchmarking easier.
• You can always expand later once the first workflow feels stable.

Possible issues and troubleshooting

• If the first setup feels noisy, reduce the scope instead of adding more prompts, markets, or competitors.
• If the dashboard looks empty, confirm that the first scan has finished and that the setup data was saved in the right organization.
• If adoption is weak, the problem is usually ownership or review cadence, not the fact that one more screen is missing.

What to do next

Once this step is stable, move straight to the next highest-value setup action. Momentum matters more than overbuilding the first pass.